Marketing Operations Specialist (Japan)
Key Details
About This Role
現在Standartでは、マーケティング・オペレーション・スペシャリストを募集しています。データ分析をベースとした戦略策定、細かい変化への気配り、クリエイティブなマーケティングアイデア——Standartの国際的なチーム環境で、コーヒー業界のためにあなたのクリエイティビティ、分析力を活かしませんか?
**Introduction**
This role is ideal for someone who thrives in a collaborative, international team environment and is a results-driven, but also creative individual. Fluency in both Japanese and English is essential, as is a solid understanding of marketing principles and passion for building meaningful audience connections. You’ll play a central role in enhancing Standart’s success in Japan, with the opportunity to work creatively and autonomously under a well-structured support system. If you’re curious, adaptable, and excited to help grow Standart’s presence in Japan’s coffee community, we’d love to hear from you!
**About the Company**
Standart is a respected and established print publication dedicated to coffee culture, with 10 years of experience in the international market. Over the past decade, we’ve published 36 issues and sold more than 300,000 copies worldwide. Our quarterly magazine is available through subscriptions in both English and Japanese, with Standart Japan having built a solid presence over the past seven years. Our magazine has earned widespread acclaim, including being named the 2023 Best European Indie Publication at the European Publishing Congress and winning the title of Best Coffee Magazine four times at the prestigious Sprudgie Awards. Discover more on ourwebsite&social media.
**About the Role**
As our Marketing Operations Specialist for Japan, you’ll play a crucial role in driving marketing operations and expanding Standart’s subscriber base in Japan. Working closely with our Marketing Manager, Mahira, you’ll execute and adapt strategies specifically suited to the Japanese market. This role will also include managing our global Standart World Instagram, connecting coffee lovers worldwide to our brand, and planning and participating in relevant industry events in Japan.
This role comes with meaningful responsibility, as you’ll play an important role in enhancing Standart’s success in Japanese market. You’ll be expected to approach your work systematically and with a calm, forward-thinking mindset, focusing on long-term impact rather than getting caught up in small details. While there’s room for creative freedom, you’ll have the benefit of a well-structured support system, mentor and whole team to guide and empower your efforts.
We are looking for someone who understands that marketing isn’t just social media likes. You don’t need to have senior marketing experience, but the terms such as conversion rate, customer acquisition cost or lifetime value shouldn’t scare you. This role is for someone who is excited to drive more coffee enthusiasts to subscribe to Standart, and who believes in her or his ability to achieve it. Standart is a bootstrapped, founder-led, and fully-remote company. We have no central office and no set business hours. Our team works in four different time zones, from the UK to Japan.
You can work from wherever you like, but you will need to ensure at least 4 hours a week of overlap with Central European Time for team calls. We’re looking for someone who thrives on autonomy and reacts to it with a high level of accountability. We need you to define your work habits, deliverables, schedule, and, most importantly, follow through and get things done. We’re not interested in how many hours you work—we’re interested in the quality of that work. We’re a small team, but we’re also a very close team. Trust and openness are important to us. Everyone on the team has an important role to play, and everyone has an impact.
**About You**
We are a small team with varied responsibilities that feed into each other. At Standart, we all work toward the same goal. We are looking for someone who has an optimistic attitude and avoids blaming and shaming. You need to own the concept of being responsible for communicating our product. Unless you tel…